Terviva Adds Simple Mills Founder & CEO Katlin Smith to Board of Directors
Smith is a Food Industry Disruptor with In-Depth Expertise Commercializing Products that Advance People and the Planetary Health
ALAMEDA, CA., July 27, 2022– Terviva, a regenerative food and agriculture company that produces healthy, plant-based food ingredients called Ponova, today announced the appointment of Katlin Smith, Founder and CEO of Simple Mills, to its board of directors.
“Katlin is an expert at successfully commercializing healthy foods that support regenerative agriculture principles.” said Naveen Sikka, founder and CEO of Terviva. “Thanks to Katlin’s leadership, Simple Mills has demonstrated that a diverse, nutrient-dense diet doesn’t just contribute to a healthier lifestyle, it can also help create a healthier planet and serve as a highly profitable business model.”
“Terviva’s ability to source healthy protein and oil food ingredients from a carbon-sinking, community revitalizing tree crop is emblematic of the innovation our food industry needs right now,” says Katlin Smith, founder and CEO of Simple Mills and Terviva board member. “I look forward to collaborating with my fellow board members and Terviva’s leadership to create a positive impact on our food systems, communities around the world, and perhaps most importantly, the environment.”
Smith started working on her business as a side project before leaving her job at Deloitte to build her brand full-time. Founded in 2012, Simple Mills is a leading provider of better-for-you crackers, cookies, snack bars and baking mixes made with purposeful ingredients and nothing artificial, ever. The company has disrupted center-aisle grocery categories to become the #1 baking mix brand, #1 cracker brand, #1 cookie brand, and #1 growth driver in bars in the natural channel1 with distribution in over 25,000 stores nationwide. Simple Mills is committed to revolutionary food design that advances regenerative agriculture principles, elevates farmers, empowers eaters, and inspires peers so our food system can nourish people and our planet now and for generations to come.
Smith joins fellow board members Maggie Kavalaris, Terviva co-founder and chief legal officer; Brace Young, current CEO of FTAC Emerald and former CEO of Eclat Impact and Mariner Investment group, and board chair Ron Edwards, president and CEO of Evans Properties, Inc., former COO of Tropicana, co-founder of SoBe Beverages and Blue Buffalo Pet Food.
ABOUT TERVIVA
Terviva is a regenerative food and agriculture company founded in 2010 that produces healthy, plant-based food ingredients called Ponova. Ponova food ingredients are made from the beans of the pongamia tree, a legume that sequesters carbon, revitalizes soil health and has a history in reforestation. Terviva’s traceable and equitable supply chain includes smallholders who source wild-harvest beans from existing abundant supplies in India and farmers who grow pongamia on distressed agricultural land to generate new sources of income. Terviva has raised more than $100 million in equity capital to date and has a growing team of more than 100 people. Learn more at Terviva.com.
ABOUT SIMPLE MILLS
Founded in 2012, Simple Mills is a leading provider of better-for-you crackers, cookies, snack bars and baking mixes made with clean, nutrient-dense ingredients and nothing artificial, ever. Celebrating its tenth anniversary this year, the company has disrupted center-aisle grocery categories to become the #1 baking mix brand, #1 cracker brand, #1 cookie brand, and #1 growth driver in bars in the natural channel1 with distribution in over 25,000 stores nationwide. Its mission is to advance the holistic health of the planet and its people by positively impacting the way food is made. For more information, visit www.simplemills.com.
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